Equity Games

Note:

Equity Games is a tool I have used as a founder and advisor to make smart decisions about how to manage this scarce resource called equity. Equity is a critical asset which needs to be carefully preserved while generously distributed, a difficult balance to strike. Of course it is a tool for motivating employees and generating capital through investments, but it is also an essential element for informing our GTM strategy.

In one hour I have used this template and approach to answer the questions:

  • How much should I charge my first pilot customer?
  • How much equity should I give a new hire or advisor?
  • What do we need to accomplish in the next 12 - 18 months to raise a Series A?

If you want access to the template or to walk through it with me reach out!

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KNOWLEDGE GARDEN — PRIVATE NOTE

This note is not part of Kyle's published work. His knowledge garden is large — most of it stays private, shared only in conversation. If you want to explore this idea further, reach out or schedule time.